Day 0
Day 3
Day 14
Sequence · 3 emails over 14 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 3 emails over 14 days
How often, when and how Ray Ban emails its subscribers, measured from every email we received.
Every email Ray Ban sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 3
3 days later
Day 4
Day 5
Day 6
Day 7
Day 9
2 days later
Day 11
2 days later
Day 12
Day 14
2 days later
Day 15
Every subject line and preview text, in the order they arrived.
We captured 15 emails from Ray Ban after signing up, mostly product launch, sale / discount and welcome emails. They form 1 automated sequence you can follow day by day.
7% of its emails arrived on the day we signed up, its designs lean red and 87% of its emails use free shipping.
Its subject lines run about 33 characters, and 7% are questions.