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Email examplesBrandsRay BanReferral

Ray-Ban refer-a-friend email

Ray-Ban invites registered members to refer friends and explains how both people can receive 10% off. A three-step guide leads to the referral call to action.

Ray Ban

Day 9 after signup

Refer Us to a Friend, Get 10% off

On a wide range of styles, including Ray-Ban Meta

Why it works

  • Explain the benefit for both the sender and recipient upfront so the referral feels mutually rewarding.
  • Break the referral process into numbered steps to make the next actions easy to understand.
  • Place one clear referral call to action after the instructions, where readers are ready to act.

How it is built

  1. Sharing-focused headline
  2. Referral reward introduction
  3. Three-step referral guide
  4. Referral call to action
  5. Product category links
  6. Shipping and returns note
  7. Customer care and footer
Email copy

Click here if the email below is not displayed correctly SHARING IS CARING As a Ray-Ban registered member, the perks just keep coming. Share us with a friend and you’ll both get 10% off. Also valid on Ray-Ban Meta. FOLLOW OUR TIPS 1 Click “refer a friend”, fill in the form and you’ll receive a sharing link. 2 Share your link with a friends and family and they’ll get 10% off their first purchase. 3 After they’ve purchased, you’ll receive your reward. REFER A FRIEND sunglasses eyeglasses remix find a store choose free responsible shipping to reduce emissions. plus free returns! RAY-BAN CUSTOMER CARE 866-4 RAYBAN (866-472-9226) You are receiving this message because you expressed interest in news and offers from Ray-Ban. This email was sent to you@example.com. Ray-Ban respects your privacy. More detail regarding the use of your information can be viewed at: https://www.ray-ban.com. See the delivery policy here. Copyright ©2026 Luxottica Group. All rights reserved. Luxottica Retail North America Inc. 4000 Luxottica Place, Mason, Ohio 45040 Unsubscribe from this list..

Brand
Ray Ban
Industry
Ecommerce · Eyewear
Type
Lifecycle
Email
Referral
Sent
Day 9 after signup
Sent at
Sat, 4:04 AM UTC
From
Ray-Ban <news@e.ray-ban.com>
Single CTA
All referral email examples

Breakdown

Calls to action
0 buttons, 18 links
Length
180 words · 1 min read
Images
3
Layout
Single column · Balanced
Voice
Friendly
Language
English
Fonts
Lato, Arial
Dark mode
Custom dark styles

Colors

  • #f2f2f2
  • #000000
Light emails

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Day 14 after signup·Part of a sequence

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