Ray Ban
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Meet Ray-Ban Meta (Gen 3) Aviator
A fresh perspective. Best paired with Transitions® lenses
Why it works
- Lead with a concise reinvention angle that connects the new product to a recognizable signature style.
- Show distinct product options before explaining a complementary lens feature, so readers can explore the range and then consider an added benefit.
- Offer several clear shopping paths, including collection browsing and store finding, to suit different purchase preferences.
How it is built
- Bold product headline
- Launch description
- Collection shopping links
- Product style blocks
- Lens compatibility feature
- Retail and service details
Email copy
Please click here if the email below is not displayed correctly AVIATOR. REINVENTED. A legendary look takes on a new point of view. Discover Ray-Ban Meta (Gen 3) Aviator, bringing unmistakable style and Meta AI* to your everyday. Best paired with Transitions®** lenses. VIEW ALL COLLECTION FIND A STORE FIND YOUR AVIATOR A striking take on a signature pairing. SHOP NOW Warm tones meet lenses that adapt to the light. SHOP NOW Earthy tones with a fresh flash of color. SHOP NOW A distinctive look that moves with the light. SHOP NOW BEST PAIRED WITH TRANSITIONS® LENSES Transitions® Gen S™ lenses stay clear indoors and darken outdoors, pairing Aviator style with comfort that adapts as you go. SHOP NOW Sunglasses Prescription Customize STORES receive our texts eye exam same-day delivery pick up in store return in store store appointment CHOOSE FREE RESPONSIBLE SHIPPING TO REDUCE EMISSIONS. PLUS FREE RETURNS! Ray-Ban Customer Care 866-4 RAYBAN (866-472-9226) *Ask the in store specialist about AI features and languages or refer to AI Glasses section of Ray-Ban® official website. AI functionalities might vary depending on the country in which the product is marketed. **Transitions® lenses seamlessly adapt from clear or slightly tinted indoors to fully dark outdoors. Feel confident in your AI glasses in every light condition. You are receiving this message because you expressed interest in news and offers from Ray-Ban This email was sent to you@example.com. Ray-Ban respects your privacy. More detail regarding the use of your information can be viewed at: https://www.ray-ban.com See the delivery policy here. Copyright ©2026 Luxottica Group. All rights reserved. Luxottica Retail North America Inc. 4000 Luxottica Place, Mason, Ohio 45040 Unsubscribe from this list.