SequenzyvsMailchimp

Affordable Mailchimp Alternative for SaaS

Set up email campaigns in minutes, not hours. 60% cheaper at 10k subscribers.

Start Free TrialSee Pricing

AI Email Generation

Describe what you want, get a full email sequence in seconds.

Native Stripe Integration

Sync customers and payment events automatically.

Talk to the Founder

No support tiers. Chat directly with whoever built it.

Real Pricing Comparison

Here's what you'll actually pay at 10,000 subscribers.

Mailchimp
$110-135/month

10,000 contacts. Essentials/Standard plans.

  • Free tierNone (500 contact trial)
  • At 10,000 subscribers$110-135/mo
  • Email sends included100-120k/month
  • Unsubscribed contacts billedYes (since 2024)
  • Transactional emailsSeparate product (Mandrill)
  • Phone supportPremium only ($350+/mo)
Sequenzy
$49/month

10k subscribers. 300k emails/month. Free trial available. All features included.

  • Free tier100 subscribers
  • At 10,000 subscribers$49/mo
  • Email sends included300k/month
  • Unsubscribed contacts billedNo
  • Transactional emailsIncluded
  • Phone supportNo

No credit card required

Full Feature Breakdown

Everything you need, nothing you don't.

Feature
Sequenzy
Mailchimp
Where Sequenzy Wins
Stripe Integration
Partial
AI Email Generator
Partial
Unified Transactional & Marketing
SaaS-specific automations
Partial
Pricing for inactive contacts
Where Mailchimp Wins
Template Library
Partial
E-commerce Integrations
Partial
Website Builder
Multi-channel (Social, Ads)
Mobile App
A/B Testing
Coming soon
Segmentation
Reporting & Analytics
Comparable Features
Email Automation
REST API
GDPR Compliance
Deliverability

When should you choose Sequenzy?

1. You are a SaaS Founder

If you run a software business, your customer data lives in Stripe or your database. Sequenzy connects directly to these sources via our Stripe integration, making it effortless to send onboarding sequences, churn recovery emails, and usage alerts.

2. You want AI to write your emails

Not everyone is a copywriter. Sequenzy's AI-powered chat interface lets you describe what you want ("Write a 3-email welcome sequence for new users"), and our AI generates the subject lines, body copy, and delay settings for you. Test your subject lines with our free subject line tester.

3. You hate "Contact Tax" pricing

Since 2024, Mailchimp charges for ALL contacts—including unsubscribed and unconfirmed ones. At 10,000 contacts, you'll pay $110-135/month with Mailchimp. With Sequenzy, it's $49/month—and you only pay for subscribers actively in your sequences. Check our transparent pricing.

When should you stick with Mailchimp?

1. You need a Website Builder

Mailchimp has evolved into a full marketing hub. If you need to build a landing page, a full website, or an e-commerce store in one place, Mailchimp is a better choice. We don't offer this. Want more options? See our complete guide to Mailchimp alternatives.

2. You want multi-channel marketing (Social, Postcards)

If you want to schedule Instagram posts, buy Facebook Ads, or send physical postcards alongside your emails, Mailchimp handles that beautifully. Sequenzy focuses 100% on email.

3. You run a traditional E-commerce store

If you're on Shopify or WooCommerce and selling physical goods, Mailchimp's deep integrations with those platforms (product recommendations, abandoned cart visual builders) are extremely mature and powerful. Our e-commerce integrations are basic in comparison. Consider Klaviyo if e-commerce is your focus.

4. You need extensive templates

Mailchimp has 100+ professionally designed templates. We have around 20. Check out our onboarding templates and product launch templates to see what we offer.

5. You want phone support

Mailchimp Premium ($350+/month) includes phone support. We offer live chat with the founder—but no phone lines.

6. You need A/B testing right now

A/B testing is on our roadmap and coming soon, but Mailchimp has it today. Use our free A/B test calculator to plan your experiments. If you need multivariate testing immediately, Mailchimp is the safer choice.

Honest Limitations of Sequenzy

  • We're newer: Mailchimp has 20+ years of development. We launched recently and are still building features.

  • Smaller team: The upside? You can chat directly with the founder. The downside? We can't match Mailchimp's support hours yet.

  • Fewer integrations: Mailchimp connects to 300+ apps. We focus on the essentials (Stripe, auth providers, API).

  • A/B testing: Coming soon, but not available yet.

Frequently Asked Questions

It depends on your usage. If you have many contacts but email infrequently, Sequenzy is significantly cheaper because we charge per email, not per contact. If you email your entire list multiple times per week, Mailchimp's per-contact pricing might work out similar. Run the numbers for your specific case.

It's a chat interface similar to Cursor or ChatGPT. You describe the goal of your email (e.g., 'Welcome sequence for new trial users'), and it generates the copy, subject lines, and settings for you. It's not perfect—you'll want to edit the output—but it saves significant time.

Not if you don't want to. Chat with the founder and we'll handle the entire migration for you—importing contacts, recreating templates, setting up automations. If you prefer to do it yourself, Stripe data syncs automatically and CSV imports take about 10-15 minutes.

Yes! Sequenzy handles both marketing and transactional emails in one platform. With Mailchimp, you'd need their separate Mandrill product for transactional emails, which adds complexity and cost.

We're a small team and prioritized the web experience first. A mobile app is on our roadmap but we don't have a timeline yet. If mobile access is critical for you, Mailchimp is the better choice today.

We understand the concern. Our infrastructure runs on proven cloud providers with 99.9% uptime. However, we're honest: Mailchimp has more operational history. If you need an enterprise SLA or have strict compliance requirements, Mailchimp's track record is longer.

Yes, we have a free tier with 1,000 emails/month. No credit card required. Test it with real emails before deciding.

Chat with the founder directly. We're small enough that feature requests from paying customers actually influence our roadmap. We can't promise we'll build everything, but we read every request.

A/B testing is coming soon—it's actively being built. We already have segmentation. If you need A/B testing today, Mailchimp is the better choice. If you can wait a bit, we'll have it shortly.

Live chat with the founder. No bots, no tiered support, no waiting days for a response. The person who built the product answers your questions directly.

Ready to make the switch?

Start your free trial today. Need help migrating? Chat with the founder directly—we'll handle everything for you.

Start Free TrialChat with Founder

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com