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Elastic Email pricing guide

Elastic Email Pricing Explained

Elastic Email prices its marketing product by active contacts and monthly sends, with Starter and Pro adding more campaign and automation depth.

Updated Jun 16, 2026·1 checked source·Independent guide
Quick answer

Elastic Email's Email Marketing pricing page shows a free testing option, Starter at $29/month for up to 2,500 contacts and 37,500 emails/month, and Pro at $49/month for the same visible contact tier and email allowance. Starter includes Email API/SMTP, designer, campaign creator, landing pages, forms, verification, segmentation, analytics, and support. Pro adds automations, paid newsletters, checkouts, unlimited custom fields, webhooks, subaccounts, user management, and reseller features.

Elastic Email at a glance

3 plans
Starts at
Starter starts at $29/month for 2,500 contacts and 37,500 emails/month
Pricing model
Contact-tiered email marketing plans with monthly send allowances
Free plan
Yes, free testing with limited sending
Best for
Teams that want marketing campaigns plus API/SMTP access in one Elastic Email account

Elastic Email plans and pricing

The real plan difference is what work each tier makes easier, not just the public price.

Live pricing

Free testing

$0

Limited sending for testing core features.

Teams evaluating Elastic Email before upgrading.

  • Test crucial features
  • Add subscribers before upgrading
  • No credit card required for testing

Watch-outs

  • Limited sending
Common step-up

Starter

$29/mo+

$29/month for up to 2,500 contacts and 37,500 emails/month.

Small teams running campaigns and forms.

  • Email API and SMTP relay
  • Email Designer and Campaign Creator
  • Landing Page Editor and signup forms
  • Email verification
  • Segmentation and analytics

Watch-outs

  • Pro required for advanced automation and reseller features

Pro

$49/mo+

$49/month for up to 2,500 contacts and 37,500 emails/month.

Teams needing automation, commerce, webhooks, and subaccounts.

  • Email automations
  • Paid newsletters and checkouts
  • Unlimited custom fields
  • Webhooks
  • Subaccounts and user management

Watch-outs

  • Private IPs cost extra

Elastic Email's pricing page

Captured from elasticemail.com. Pricing changes often, so confirm the current numbers on the live page.

Elastic Email pricing page
https://elasticemail.com/email-marketing-pricingView live pricing

Buying shortcut

Which Elastic Email plan should you choose?

Check live pricing

Start here

Free testing

Teams evaluating Elastic Email before upgrading. It is the first tier to check when you only need the core Elastic Email workflow. Watch for: Limited sending

Public price

$0

Limited sending for testing core features.

Main upgrade

Starter

Small teams running campaigns and forms. Inspect this tier when the lower tier starts blocking reporting, automation, collaboration, or support needs. Watch for: Pro required for advanced automation and reseller features

Public price

$29/mo+

$29/month for up to 2,500 contacts and 37,500 emails/month.

High-volume or advanced

Pro

Teams needing automation, commerce, webhooks, and subaccounts. Treat this as the serious-operations tier, especially if the first two plans leave key limits or add-ons unresolved. Watch for: Private IPs cost extra

Public price

$49/mo+

$49/month for up to 2,500 contacts and 37,500 emails/month.

Cost scenarios

Pricing pages show the entry point. These scenarios show what the plan means in real buying situations.

Best fit

Small list with campaigns and forms

Elastic Email: Starter at the visible $29/month tier.. Sequenzy: Better if SaaS lifecycle sequence strategy is the real need.. Elastic Email is broad; Sequenzy is more lifecycle-specific.

Check fit

Team needing automation and webhooks

Elastic Email: Pro is the practical plan.. Sequenzy: Built around SaaS email workflows rather than reseller features.. Pro is where Elastic Email becomes more automation-capable.

Check fit

High-deliverability sender

Elastic Email: Base plan plus private IP add-ons.. Sequenzy: Compare based on lifecycle needs and sending volume.. Add-ons can change the real cost.

What to watch for

Paid pricing is based on active contacts and send allowance.

Private IPs are paid add-ons.

Pro is needed for automations, paid newsletters, checkouts, webhooks, and subaccounts.

Elastic Email pricing combines marketing and sending

Elastic Email is useful when you want campaigns, forms, landing pages, SMTP/API access, analytics, and verification in one place. Starter is enough for basic campaigns; Pro is the automation and advanced-account threshold.

The cost model should be split by job. A marketing team cares about contacts, campaign sends, automation, landing pages, and forms. A developer team cares about SMTP/API sending, verification, logs, and deliverability. If both teams use Elastic Email, the platform can consolidate spend. If the SaaS team mainly wants lifecycle sequence work, the broad feature set may not be the deciding factor.

Use Elastic Email alternatives to compare broad email platforms and delivery tools. Use Sequenzy vs Elastic Email when the decision is campaign infrastructure versus SaaS lifecycle strategy.

Elastic Email vs Sequenzy

Elastic Email is a broad email platform. Sequenzy is more focused on SaaS lifecycle workflows and sequence strategy.

Elastic Email vs Sequenzy

How Elastic Email compares with Sequenzy, which bills on emails sent rather than contact count.

Elastic Email
Sequenzy
Pricing meter
Contact-tiered email marketing plans with monthly send allowances
Unlimited contacts, with cost tied to email volume.
Effective unit price
Depends on contact tier, send allowance, add-ons, and feature gates.
$0.41 / 1k at the $49/mo for 120k emails tier.
Entry point
Starter starts at $29/month for 2,500 contacts and 37,500 emails/month
Free plan for low-volume SaaS sending, then paid email tiers.
Best fit
Teams that want marketing campaigns plus API/SMTP access in one Elastic Email account
SaaS onboarding, trial conversion, failed-payment, retention, and product-event email.
Operational work
Paid pricing is based on active contacts and send allowance.
Lifecycle sequence strategy, product triggers, and billing-aware email are the default workflow.

How Sequenzy prices the same volume

Sequenzy price per 1k emails

$0.41 / 1k at $49/mo for 120k emails

Tier
Emails
Plan
Per 1k
Free
2.5k emails/mo
$0/mo
$0 / 1k
1,000 contact tier
15k emails/mo
$19/mo
$1.27 / 1k
5,000 contact tier
60k emails/mo
$29/mo
$0.48 / 1k
10,000 contact tier
120k emails/mo
$49/mo
$0.41 / 1k
25,000 contact tier
210k emails/mo
$99/mo
$0.47 / 1k
30,000 contact tier
300k emails/mo
$149/mo
$0.50 / 1k
50,000 contact tier
600k emails/mo
$299/mo
$0.50 / 1k
100,000 contact tier
900k emails/mo
$399/mo
$0.44 / 1k
150,000 contact tier
1.2M emails/mo
$499/mo
$0.42 / 1k

Verdict

Elastic Email is a flexible marketing and sending platform with low entry pricing. Sequenzy is better when the core problem is SaaS lifecycle email, not general email marketing plus SMTP.

FAQ

Sources checked · Jun 16, 2026