In the order they arrived, from the first email after signup.
How often, when and how American Red Cross emails its subscribers, measured from every email we received.
Every email American Red Cross sent in its first month, grouped by the day it arrived.
Every subject line and preview text, in the order they arrived.
We captured 3 emails from American Red Cross after signing up, all newsletter emails.
Its typical email arrived 12 days after signup, its designs lean red and 33% of its emails use social proof.
Its subject lines run about 43 characters.