In the order they arrived, from the first email after signup.
How often, when and how Johnlewis emails its subscribers, measured from every email we received.
Every subject line and preview text, in the order they arrived.
We captured 1 email from Johnlewis after signing up, all account verification emails.
Its only email arrived on the day we signed up and its designs lean black & white.
Its subject line is 32 characters long.