Johnlewis
Day 43 after signup
1000s of deals on Tech, plus 20% off selected Beauty
We price match against 25 leading retailers. (Even during Black Friday.)
Why it works
- Lead with the seasonal event and the main offer so readers quickly understand the campaign.
- Group discounts by category, then show example products with prices to make the range of offers concrete.
- Use clear shopping buttons at key points so readers can move from browsing categories to viewing specific deals.
How it is built
- Seasonal navigation
- Offer headline
- Category discount blocks
- Featured product grid
Email copy
Black Friday Gifts Home Electricals Save 20% on selected top Beauty brands. Plus, explore 1000s of offers on Tech. Up to £100 off selected Coffee Machines Up to £150 off selected Vaccums 30% off selected Skincare Up to £300 off selected TVs 20% off selected Makeup 25% off selected Gift Sets Shop Tech offers Shop Beauty offers 1000s of deals on Tech Garmin Forerunner 570 GPS Running Smartwatch, 47mm, £429 £379 Marshall Motif II ANC Active Noise Cancelling True Wireless Bluetooth In-Ear Headphones with Mic/Remote, £179.99 £99.99 Bosch Unlimited 9 Dual Battery Cordless Vacuum Cleaner with MicroClean™ Technology, Black, £549.99 £349.99 Sage Barista Touch Bean to Cup Coffee Machine, Brushed Stainless Steel, £1,049 £799.95 Shop all Tech offers Festive offers Get 20% off selected Christmas Shop, including trees, lights, decorations and more Shop now Home & Garden Furniture & Lights Electricals Women Men Sale *T&Cs apply, visit johnlewis.com/price-promise. Excludes Apple. © John Lewis Plc 2026. Prices and customer ratings are accurate at the time of sending only and prices and ratings are subject to change without prior notification. Please see johnlewis.com for up-to-date pricing. Products subject to availability, while stocks last. Images are representative only. Errors and omissions excluded. The registered company address of John Lewis Plc is 1 Drummond Gate, London, SW1V 2QQ. Registered in England. Company registration no: 233462. | VAT no: GB232457280. Unsubscribe Privacy Notice View email online