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RevenueCat vs Superwall (2026): Pricing, Paywalls and Which to Use

Nic Polotnianko
Co-founder & CEO, Sequenzy
10 min read

RevenueCat and Superwall used to do different jobs. RevenueCat was the subscription backend: receipt validation, entitlements, webhooks and charts. Superwall was the paywall layer on top: a remote paywall editor and experiments. Most apps that used Superwall also used RevenueCat.

That changed when Superwall launched its own subscription infrastructure in late 2025 and made it free, while RevenueCat built out paywalls and experiments of its own. Today both can run your whole subscription stack, and the choice is mostly about pricing model, where your growth comes from, and how much you value maturity.

RevenueCat vs Superwall at a glance

RevenueCatSuperwall
Started asSubscription backendPaywall and experimentation tool
Subscription infrastructureCore productFree since late 2025
Price to startFree up to $2,500 monthly tracked revenueFree infrastructure; paywalls free up to $10k/month attributed revenue
Price at scale1% of tracked revenueAbout 1% of paywall-attributed revenue, plus $49 or $199/month on higher plans
Paywall editorYes, native and remotely configuredYes, its core strength
A/B testingYes, experiments with full-funnel analyticsYes, A/B/n testing, Demand Score on Scale
Web purchasesRevenueCat Billing, Stripe, PaddleStripe web checkout, App2Web
AnalyticsCharts with 40+ metrics, predictive LTVRevenue analytics, SQL Query API
WebhooksYesYes, free on every plan
Sends lifecycle emailNoNo

Prices are from both companies' pricing pages in October 2026. Both measure revenue before the store's commission.

Pricing in practice

The two pricing models diverge as you grow:

  • RevenueCat charges 1% of all tracked revenue above $2,500 a month. An app doing $50,000 a month pays about $500 a month, whether or not it uses RevenueCat's paywalls.
  • Superwall charges nothing for the backend. On its paywall product, Superwall's own example puts an app doing $50,000 a month with $25,000 through Superwall paywalls at $250 a month. An app on Superwall infrastructure with its own paywalls pays nothing.

Two caveats. Superwall's pricing page describes the Indie plan as "1% of total MAR" in one place and "paywall-attributed revenue only" in another, so confirm which applies to you. And price is rarely the deciding factor at small scale: under $2,500 a month RevenueCat is free, and under $10,000 Superwall's paywalls are free.

Where RevenueCat is stronger

  • Maturity and ecosystem. RevenueCat has been the default subscription backend for years. Most tutorials, no-code builders and third-party tools support it first.
  • Platform coverage. SDKs for iOS, Android, React Native, Flutter, Unity, Capacitor, Kotlin Multiplatform and the web.
  • Analytics depth. Charts covers 40+ subscription metrics with cohort and predictive LTV analysis, and it is widely used as the reporting source of truth.
  • Integrations. Pre-built integrations with attribution partners, Apple Search Ads and messaging tools, plus scheduled data exports to your warehouse.
  • Customer support tooling. Built-in in-app subscription management and support flows.

Where Superwall is stronger

  • Paywall experimentation. Paywalls are Superwall's original product: a no-code editor, templates, targeting by audience and placement, and A/B/n tests you can ship without an app release.
  • Free infrastructure. Entitlements, purchase APIs, webhooks, revenue tracking and SQL access to your subscription data cost nothing at any scale.
  • Pricing tied to paywall results. You pay on revenue that converted through its paywalls, not on renewals from users who subscribed years ago.
  • Web-to-app. Stripe web checkout and App2Web flows for sending iOS users to web checkout where that is allowed.

Using both together

Running Superwall paywalls on top of RevenueCat is still common and supported: RevenueCat stays the source of truth for purchases and entitlements, and Superwall decides which paywall to show and measures it. This makes sense if you rely on RevenueCat's charts and integrations and want Superwall's paywall testing.

The cost is two vendors and two webhook streams. Pick one of them as the source of purchase events for every downstream tool. If your analytics or email platform listens to both, each purchase counts twice and automations can fire twice.

What neither does: talk to your users

Both platforms know exactly when a trial starts, a renewal fails or a subscriber cancels. Neither sends the email that acts on it. Both hand their events to messaging partners, with Braze, Iterable, Customer.io and OneSignal among the usual names. The lists differ more than you might expect: see email tools with RevenueCat integration and email tools with Superwall integration.

That gap is where a lot of subscription revenue sits: the reminder before a trial converts, the billing issue email while the store is still retrying, the question to someone who just turned off auto-renew, the offer two months after they left. Our guide to email marketing for subscription apps covers the five flows to build first.

Sequenzy connects to either platform:

  • RevenueCat integration: a read-only API key and one webhook. Events become tags, revenue attributes and automation triggers, and Sequenzy schedules a trial-ending event 3 days before each trial ends.
  • Superwall integration: a webhook and its signing secret, with Webhooks V2 support. Forward paywall declines and abandoned checkouts from the Superwall SDK delegate to follow up with users who saw the paywall and left.
  • Adapty integration if you are considering a third option.

Email, push notifications and in-app messages run in the same flows, priced per email sent with unlimited contacts. For the event-by-event detail on the RevenueCat side, read RevenueCat webhooks for lifecycle emails.

Which should you choose?

  • Choose RevenueCat if you want the most widely supported backend, rely on its charts and integrations, build with Unity or Capacitor, or simply do not want to bet on a newer backend.
  • Choose Superwall if paywall testing is your main growth lever, you want subscription infrastructure without a revenue fee, or your revenue is large enough that 1% of everything is a real cost.
  • Use both if you are already on RevenueCat and want Superwall's paywall editor without migrating your backend.

Whichever you pick, connect your email tool to one source of purchase events before you start sending.

Frequently asked questions

Is Superwall a RevenueCat alternative?

It is now. Superwall used to sit on top of a subscription backend such as RevenueCat. Since late 2025 it also offers its own entitlements, purchase APIs, webhooks and revenue analytics for free, so an app can run on Superwall alone.

Can I use Superwall and RevenueCat together?

Yes. Superwall still supports RevenueCat as the purchase and entitlement source, with Superwall handling paywalls and experiments. Many apps run this setup. Just make sure downstream tools receive purchase events from one of them, not both, or purchases get counted twice.

How much does RevenueCat cost?

RevenueCat's Pro plan is free up to $2,500 in monthly tracked revenue, then 1% of tracked revenue, with all features included. Enterprise plans have custom pricing and volume discounts. Tracked revenue is measured before the store's cut.

How much does Superwall cost?

Superwall's subscription infrastructure is free at any scale. The paywall product is free up to $10k in monthly attributed revenue on the Indie plan, then 1%. Startup is $49 a month plus 1% and Scale is $199 a month plus 1%, adding features like localization, surveys and Demand Score. Check Superwall's pricing page for whether the 1% applies to all revenue or only paywall-attributed revenue on your plan.

Does RevenueCat or Superwall send emails?

No. Both send webhooks and integrate with messaging tools such as Braze, Customer.io and OneSignal. For trial reminders, billing recovery and win-back emails you need an email platform that receives their events, such as Sequenzy, which connects to both.

Is it hard to migrate from RevenueCat to Superwall?

Superwall offers automated migration tooling that swaps the SDK and ports subscription history, entitlements and webhook configuration. Plan for testing on both stores and for every downstream tool that reads RevenueCat webhooks, including your email platform.