In the order they arrived, from the first email after signup.
How often, when and how Made In emails its subscribers, measured from every email we received.
Every email Made In sent in its first month, grouped by the day it arrived.
Day 4
First email
Day 12
8 days later
Day 15
3 days later
Day 18
3 days later
Day 19
Day 20
Day 21
Every subject line and preview text, in the order they arrived.
We captured 7 emails from Made In after signing up: seasonal campaign, product launch and sale / discount emails.
Its typical email arrived 18 days after signup, it sends with SendGrid, its designs lean red and 57% of its emails use social proof.
Its subject lines run about 46 characters.