In the order they arrived, from the first email after signup.
How often, when and how Trust for Public Land emails its subscribers, measured from every email we received.
Every email Trust for Public Land sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 2
Day 5
3 days later
Day 7
2 days later
Every subject line and preview text, in the order they arrived.
We captured 7 emails from Trust for Public Land after signing up: seasonal campaign and digest emails.
43% of its emails arrived on the day we signed up, its designs lean green and orange and 71% of its emails use countdown.
Its subject lines run about 38 characters.