Day 0
Day 2
Day 4
+5 more
Sequence · 8 emails over 13 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 8 emails over 13 days
How often, when and how Vineyard Vines emails its subscribers, measured from every email we received.
Every email Vineyard Vines sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 2
2 days later
Day 3
Day 4
Day 5
Day 6
Day 7
Day 8
Day 9
Day 10
Day 11
Day 12
Day 13
Day 14
Day 15
Day 16
Every subject line and preview text, in the order they arrived.
We captured 28 emails from Vineyard Vines after signing up, mostly sale / discount, seasonal campaign and activation nudge emails. They form 1 automated sequence you can follow day by day.
4% of its emails arrived on the day we signed up, its designs lean blue and 36% of its emails use discount code.
Its subject lines run about 27 characters.