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Email examplesBrandsPatagoniaSeasonal campaign

Patagonia fall trail-running campaign

Patagonia features trail-running apparel suited to changing fall weather, alongside an article with tips for running in the rain. It also highlights free shipping on qualifying orders.

Patagonia

Day 9 after signup

Transition into fall trail running

Plus, a few tips for running in the rain.

Why it works

  • Open with a seasonal scene to make the product need feel timely and specific.
  • Pair product descriptions with practical editorial content so the email offers both shopping options and useful guidance.
  • Keep the shipping offer visible, then place its full eligibility details near the footer.

How it is built

  1. Shipping offer
  2. Seasonal introduction
  3. Trail apparel grid
  4. Running tips article
  5. Shipping details
  6. Footer links
Email copy

Free Shipping on Orders over $99* There’s nothing quite like those first few weeks of fall, when long, warm days give way to crispy mornings and golden afternoons. Our transitional trail-running apparel is built to keep pace with all the twists and turns that this time of year can bring, from heat and sweat to unexpected storms. Explore Trail Running Houdini® Jacket A highly packable wind shell for take-it-anywhere weather resistance on high-output days. Shop Men’s Long-Sleeved Capilene® Cool Daily Shirt Our most versatile technical top is designed for use on the trail or on the water. Shop Men’s Wind Shield Pants Lightweight wind protection and weather resistance during high-output, cold-weather activities. Shop Men’s Ultralightweight Ridge Hat Breathable comfort for your sweatiest, highest-intensity activities. Shop Men’s Multi Trails Shorts - 8" Essential utility for your best everyday runs or whatever else you dream up. Shop Men’s Men’s Trail Running By Ariella Carpenter Tips and tricks for getting out on the trails when the going gets messy. Read Photos: (Top) Jenny Abegg and Michael Hutchins find a vantage of golden larch in the North Cascades, Washington. STEVEN GNAM (Bottom) Cold, slushy runs go down easier with friends. Runners gather at the starting line of the 2018 Running Up For Air event at the base of Utah’s Grandeur Peak. ANDREW BURR *Free Shipping details: If your order meets or exceeds the amount advertised on the website, you qualify for free ground shipping. Choose the FREE delivery option (up to 10 business days) at checkout or over the phone at 800-638-6464. This offer is valid for orders shipped to addresses in the United States and all U.S. Territories only, not valid for international orders. The free shipping option is not valid for gift cards, Patagonia Outlet stores, Worn Wear® orders, surfboards, or with Pro, Team and Group Sales. Patagonia Customer Service 8550 White Fir St Reno, NV 89523 | Help Center Email Preferences This email was sent to you@example.com Update My Preferences | Unsubscribe View on web | © 2026 Patagonia, Inc.

Brand
Patagonia
Industry
Ecommerce · Outdoor apparel and gear
Type
Promotional
Email
Seasonal campaign
Sent
Day 9 after signup
Sent at
Sun, 3:01 PM UTC
From
Patagonia <funhogs@na.patagonia.com>
Sent with
SendGrid
Product gridFree shipping
All seasonal campaign email examples

Breakdown

Main button
“Free Shipping on Orders over $99*”
Calls to action
1 button, 24 links
Length
337 words · 1 min read
Images
11
Layout
Multi-column · Visual
Voice
Inspirational
Language
English
Fonts
RidgewayEmail, Arial, CopernicusEmail
Dark mode
No custom styles

Colors

  • #ffffff
  • #999999
  • #2f3e30
  • #000000
  • #b9d1d4
Light emails

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