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Email examplesBrandsPatagoniaSeasonal campaign

Patagonia winter fleece promotion

Promotes the Better Sweater fleece lineup as a layer for the coming winter. It also highlights Patagonia’s trade-in credit program and free shipping on qualifying orders.

Patagonia

Day 33 after signup

Better Sweater: Wear it to believe it

Plus, trade in Patagonia gear for credit.

Why it works

  • Open with a timely seasonal use case to give the featured product a clear reason to matter now.
  • Follow the product introduction with a scannable assortment so readers can compare styles and shop by category.
  • Place a complementary trade-in offer after the product grid to connect closet clean-out with preparing for the season.

How it is built

  1. Shipping offer banner
  2. Seasonal product introduction
  3. Fleece product grid
  4. Trade-in credit pitch
  5. Offer details and footer
Email copy

Free Shipping on Orders over $99* You’ve seen ’em on core mountain town locals, crusty dock-dwelling surfers and dyed-in-the-wool river ramblers. You’ve probably seen one cleaned up nice at the table, too. Our iconic Better Sweater® fleece, with its durable warmth and easy-to-care-for construction is sure to earn a place in your mudroom, your truck and your heart. Shop Women’s Better Sweater® 1/4-Zip Fleece Women’s Better Sweater® Fleece Vest Women’s Better Sweater® Fleece Jacket Women’s Men’s Better Sweater® Crewneck Men’s Better Sweater® Jacket Men’s Better Sweater® Fleece Vest Men’s Better Sweater® 1/4-Zip Fleece Men’s More Better Better Sweater® Fleece Gloves Better Sweater® Fleece Beanie Shop Winter’s coming. Part of getting ready is cleaning out the closet and deciding what you really need for the cold days ahead. If you have any Patagonia gear that you’re no longer using, trade it in with us. If it’s in sellable condition, we’ll give you credit that you can apply toward new or used gear purchases in our stores or on Patagonia.com. Trade In. Get Credit. Photos: (Top) Full quiver and no shivers for Tahlija Redgard in Australia. CHARLOTTE MARTIN (Bottom) Patagonia Snow Ambassador Caroline Gleich sorts her winter gear on a warm day in Park City, Utah. ANDREW BURR *Free Shipping details: If your order meets or exceeds the amount advertised on the website, you qualify for free ground shipping. Choose the FREE delivery option (up to 10 business days) at checkout or over the phone at 800-638-6464. This offer is valid for orders shipped to addresses in the United States and all U.S. Territories only, not valid for international orders. The free shipping option is not valid for gift cards, Patagonia Outlet stores, surfboards, or with Pro, Team and Group Sales. Patagonia Customer Service 8550 White Fir St Reno, NV 89523 | Help Center Email Preferences This email was sent to you@example.com Update My Preferences | Unsubscribe View on web | © 2026 Patagonia, Inc.

Brand
Patagonia
Industry
Ecommerce · Outdoor apparel and gear
Type
Promotional
Email
Seasonal campaign
Sent
Day 33 after signup
Sent at
Wed, 3:07 PM UTC
From
Patagonia <funhogs@na.patagonia.com>
Sent with
SendGrid
Product gridFree shipping
All seasonal campaign email examples

Breakdown

Main button
“Free Shipping on Orders over $99*”
Calls to action
6 buttons, 26 links
Length
325 words · 1 min read
Images
15
Layout
Single column · Visual
Voice
Friendly
Language
English
Fonts
RidgewayEmail, Arial, Helvetica
Dark mode
No custom styles

Colors

  • #59007d
  • #ffffff
  • #999999
  • #e5e3d9
  • #a29171
Purple emailsLight emails

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