Day 0
Day 1
Sequence · 2 emails over 1 day
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 2 emails over 1 day
+1 near-identical email
+1 near-identical email
How often, when and how Harry & David emails its subscribers, measured from every email we received.
Every email Harry & David sent in its first month, grouped by the day it arrived.
Every subject line and preview text, in the order they arrived.
We captured 21 emails from Harry & David after signing up: sale / discount, welcome and seasonal campaign emails. They form 1 automated sequence you can follow day by day.
60% of its emails arrived on the day we signed up, its designs lean red and yellow and 90% of its emails use discount code.
Its subject lines run about 41 characters.