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Email examplesBrandsZapposSeasonal campaign

Zappos gift guide email

Zappos highlights popular gift picks across footwear, clothing, and accessories. The email uses a product assortment and calls out free shipping.

Zappos

Day 18 after signup

The gifts topping every list πŸ†

Add to cart ASAP + get FREE shipping

Why it works

  • Frame a gift guide around a simple curation angle so readers understand why these products are grouped together.
  • Pair product discovery with a clear shipping benefit to make the path from browsing to shopping easy.

How it is built

  1. Category navigation
  2. Gift product assortment
  3. Shopping links
  4. Support and legal footer
Email copy

Shoes Performance Kids Sale UGG Classic Tread Fluffed Boots Women's Eberjey Henry Printed TENCELβ„’ Modal Long PJ Set Men's Madewell Suede Ellis Mini Shopper Tote Women's Women Men Kids Account Help & Support Β© 1998 - 2026 Zappos.com LLC or its affiliates. 400 E Stewart Ave Las Vegas, Nevada 89101 ID:AGBYWK55NIEU5VX66QGAJBM5AIVQ Privacy Policy Unsubscribe View Web Version

Brand
Zappos
Industry
Ecommerce Β· Footwear and apparel
Type
Promotional
Email
Seasonal campaign
Sent
Day 18 after signup
Sent at
Thu, 12:10 PM UTC
From
Zappos <cs@emails.zappos.com>
Product gridFree shipping
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 23 links
Length
56 words Β· Under a minute
Images
9
Layout
Multi-column Β· Visual
Voice
Informative
Language
English
Fonts
Helvetica, Univers, Verdana
Dark mode
Custom dark styles

Colors

  • #ffffff
  • #000000
  • #bdbdbd
Light emails

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