Day 0
Day 1
Day 4
Sequence · 3 emails over 4 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
How often, when and how Yoast emails its subscribers, measured from every email we received.
Every email Yoast sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 4
3 days later
Day 10
6 days later
Every subject line and preview text, in the order they arrived.
We captured 6 emails from Yoast after signing up, mostly account verification, onboarding and welcome emails. They form 1 automated sequence you can follow day by day.
50% of its emails arrived on the day we signed up, it sends with mostly ActiveCampaign, and also Postmark, its designs lean pink and blue and 33% of its emails use plain text.
Its subject lines run about 36 characters.