Automated emails sent in order, on a timeline.
Standalone emails first, then the emails from its sequences, each in the order they arrived.
How often, when and how TeleFlora emails its subscribers, measured from every email we received.
Every email TeleFlora sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 2
Day 4
2 days later
Day 6
2 days later
Day 7
Every subject line and preview text, in the order they arrived.
We captured 7 emails from TeleFlora after signing up: sale / discount, welcome and seasonal campaign emails. They form 1 automated sequence you can follow day by day.
29% of its emails arrived on the day we signed up, it sends with SendGrid, its designs lean yellow and pink and all of its emails use discount code.
Its subject lines run about 32 characters.
