In the order they arrived, from the first email after signup.
How often, when and how Roaman's emails its subscribers, measured from every email we received.
Every subject line and preview text, in the order they arrived.
We captured 18 emails from Roaman's after signing up: sale / discount, seasonal campaign and browse abandonment emails.
Its typical email arrived 46 days after signup, it sends with Mailgun, its designs lean purple and blue and all of its emails use product grid.
Its subject lines run about 40 characters.
