In the order they arrived, from the first email after signup.
How often, when and how Our World in Data emails its subscribers, measured from every email we received.
Every email Our World in Data sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 4
3 days later
Day 6
2 days later
Every subject line and preview text, in the order they arrived.
We captured 5 emails from Our World in Data after signing up: newsletter and welcome emails.
40% of its emails arrived on the day we signed up, it sends with mostly Mailchimp, and also Mailchimp Transactional and its designs lean blue.
Its subject lines run about 89 characters, and 20% are questions.
