In the order they arrived, from the first email after signup.
How often, when and how Nothing emails its subscribers, measured from every email we received.
Every email Nothing sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 12
12 days later
Day 16
4 days later
Every subject line and preview text, in the order they arrived.
We captured 3 emails from Nothing after signing up: welcome, product launch and seasonal campaign emails.
33% of its emails arrived on the day we signed up, it sends with SparkPost, its designs lean red and 67% of its emails use product grid.
Its subject lines run about 21 characters, and 33% are questions.
