Day 0
Day 4
Day 6
+1 more
Sequence · 4 emails over 11 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 4 emails over 11 days
How often, when and how Minted emails its subscribers, measured from every email we received.
Every email Minted sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 2
2 days later
Day 4
2 days later
Day 6
2 days later
Day 8
2 days later
Day 10
2 days later
Day 11
Day 12
Day 13
Day 14
Day 15
Every subject line and preview text, in the order they arrived.
We captured 12 emails from Minted after signing up, mostly seasonal campaign, onboarding and welcome emails. They form 1 automated sequence you can follow day by day.
17% of its emails arrived on the day we signed up, its designs lean red and 50% of its emails use product grid.
Its subject lines run about 35 characters, and 8% are questions.