In the order they arrived, from the first email after signup.
How often, when and how MasterClass emails its subscribers, measured from every email we received.
Every subject line and preview text, in the order they arrived.
We captured 21 emails from MasterClass after signing up, mostly product launch, sale / discount and digest emails.
All of its emails arrived on the day we signed up, it sends with Iterable, its designs lean red and green on dark backgrounds and 38% of its emails use single cta.
Its subject lines run about 43 characters.