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Email examplesBrandsLancome

Lancome email examples

Ecommerce·Beauty and cosmetics·lancome-usa.com
Emails
4
Sequence
1
Typical send day
Day 4
Subject length
29 characters

All Lancome emails

Its sequences first, then the emails it sent outside them, in the order they arrived.

Day 0
Day 3

Sequence · 2 emails over 3 days

Lancome welcome series

Clone

Fall's Cherry on Top🍒🍂

LancomeProduct launch
Remix

Give your skin a little boo-st! 👻

LancomeSeasonal campaign
Remix

Lancome email marketing facts

How often, when and how Lancome emails its subscribers, measured from every email we received.

Emails captured
4 emails
Received
Oct 22, 2026 to Oct 28, 2026
Automated sequences
1
First week after signup
4 emails
First 30 days
4 emails
Busiest send day
Sunday (25%)
Typical send time
Around 6 PM UTC
Subject line length
29 characters (median)
Emoji in subject lines
75%
Preview text set
100%
Discount codes
25%
Dark backgrounds
50%

The first 30 days after signup

Every email Lancome sent in its first month, grouped by the day it arrived.

  1. Day 0

    Signup day

    • You’re In! 🌹WelcomeWelcome
  2. Day 3

    3 days later

    • Just for You: 20% Off Your First Order!*OnboardingOnboarding
  3. Day 4

    • Fall's Cherry on Top🍒🍂Product launchProduct launch
  4. Day 5

    • Give your skin a little boo-st! 👻Seasonal campaignSeasonal campaign

Lancome's email subject lines

Every subject line and preview text, in the order they arrived.

  1. You’re In! 🌹Sign up for texts to enjoy 20% off your first order of $49+Welcome·Oct 22, 2026
  2. Just for You: 20% Off Your First Order!*Sign up for texts to redeem your welcome offer todayOnboarding·Oct 25, 2026
  3. Fall's Cherry on Top🍒🍂Crisp air, deep cherry—discover La vie est belle Very Cherry, where decadent dark cherry meets warm oud.Product launch·Oct 27, 2026
  4. Give your skin a little boo-st! 👻Enjoy a free 3-piece gift with $125+ purchase when you use code TREAT. While supplies last.Seasonal campaign·Oct 28, 2026

Lancome's email strategy at a glance

We captured 4 emails from Lancome after signing up, mostly welcome, onboarding and product launch emails. They form 1 automated sequence you can follow day by day.

25% of its emails arrived on the day we signed up and its designs lean pink on dark backgrounds.

Its subject lines run about 29 characters.

Brand colors in its emails

  • #ffffff
  • #000001
  • #000000
  • #340318
  • #650127

Send emails like Lancome's, for your brand

Clone Lancome's sequence with its timing, written for your brand.

  • Keeps the original layout and structure
  • Written for your brand and voice
  • Starts as a draft you can edit
Clone this sequence

What Lancome's emails have in common

Styles

Product grid25%Discount code25%Free shipping25%

Colors

Pink25%

Compare these emails across brands

  • Welcome email examples1907
  • Onboarding email examples2787
  • Product launch email examples764
  • Seasonal campaign email examples950

Similar Beauty and cosmetics brands

  • Charlotte Tilbury33 emails
  • Tarte Cosmetics29 emails
  • Fenty Beauty26 emails
  • Notino13 emails
  • e.l.f. Cosmetics10 emails
  • Lush8 emails
  • Urban Decay6 emails
  • Rare Beauty4 emails

Frequently asked questions

How many emails does Lancome send after signup?

We captured 4 emails from Lancome across 1 sequence, 25% of them on the day we signed up.

Does Lancome send a welcome email?

Yes. Lancome sent a welcome email. Open it above to see the subject line, preview text and full design.

When does Lancome send its emails?

25% of Lancome's emails arrived on a Sunday, its busiest day, and the typical email arrived around 6 PM UTC.

What kind of emails does Lancome send?

Of the emails we captured: 50% lifecycle and 50% promotional.