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Email examplesBrandsImperfect FoodsNewsletter

Imperfect Foods weekly product newsletter

The email spotlights discounted seasonal persimmons, rounds up new products, and shares a brief company update. Shop Now buttons direct readers to browse the featured items.

Imperfect Foods

Day 10 after signup

Persimmons Get Sunburns, Too + What’s New This Week

Plus, see how much we've changed over time

Why it works

  • Lead with a timely product story that explains both the product’s imperfect appearance and its appeal.
  • Follow the featured item with broader product selections so readers can browse beyond the lead offer.
  • Keep the company update brief and place it after the shopping content.

How it is built

  1. Seasonal product spotlight
  2. First shopping button
  3. New product roundup
  4. Featured product grid
  5. Company update and footer
Email copy

That hot California sun doesn't just damage our skin, it can also burn sensitive fruit like persimmons. This batch might be a little brown on the outside (and possibly on the inside), but we can attest that they’re fully sweet and delicious. And at 30% off during peak season, simply too good a deal to pass up! Shop Now     It all started with funny-looking apples in 2018. Now we're bringing you Odds & Ends Apple Monkey Bread, apple cider, and so much more week after week.   • Cosmic Crisp Apples • Odds & Ends Apple Monkey Bread Muffins • Ginger • Sofresco Cold Pressed Ginger Pineapple Juice • Organic Grapefruit • LaCroix Grapefruit Sparkling Water • Cremini Mushrooms • Laird Superfood Organic Whole Bean Coffee With Functional Mushrooms • Organic Sugar Pie Pumpkins • Odds & Ends Spiced Pumpkin Bread Shop Now     Organic Red Kiwis, 1 Lb Mushroom King Organic Mystery Mushroom Sampler, 8 Oz Mission Driven Meat & Seafood Antibiotic-Free Chicken Breast, Bonel... Odds & Ends Upcycled Crispy Mint Flavored Double ... Little Sesame Hummus, Classic Smooth, 8 Oz Smash Foods Superfood Fruit Spread, Figgy, 8.5 Oz Shop Now     Did you hear? Imperfect Foods is now part of the Misfits Market family, which explains why you might see a Misfits blog mixed in from time to time. My Account Orders FAQs Contact Us Refer a Friend Copyright © 2026 Imperfect Foods, Inc., All rights reserved. 7481 Coca Cola Drive, Hanover, MD 21076 Why am I getting this email? We send special offers, recipes, news, and tips & tricks to folks who opted in on our website. Manage My Preferences | Unsubscribe | Terms and Conditions | Privacy Policy

Brand
Imperfect Foods
Industry
Ecommerce · Grocery delivery
Type
Newsletter
Email
Newsletter
Sent
Day 10 after signup
Sent at
Fri, 4:05 PM UTC
From
Imperfect Foods <news@info.imperfectfoods.com>
Product grid
All newsletter examples

Breakdown

Calls to action
0 buttons, 35 links
Length
259 words · 1 min read
Images
16, incl. a GIF
Layout
Multi-column · Visual
Voice
Friendly
Language
English
Fonts
Arial, Open Sans
Dark mode
No custom styles

Colors

  • #b32274
  • #f8f2ed
  • #2d2d2d
Pink emailsLight emails

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