Automated emails sent in order, on a timeline.
Standalone emails first, then the emails from its sequences, each in the order they arrived.
Day 6 after signupPart of a sequence
How often, when and how Hobbs emails its subscribers, measured from every email we received.
Every email Hobbs sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 2
2 days later
Day 4
2 days later
Day 6
2 days later
Day 7
Every subject line and preview text, in the order they arrived.
We captured 5 emails from Hobbs after signing up: welcome, onboarding and sale / discount emails. They form 1 automated sequence you can follow day by day.
20% of its emails arrived on the day we signed up, it sends with Mailgun, its designs lean red and all of its emails use free shipping.
Its subject lines run about 36 characters, and 20% are questions.