Columbia
Day 16 after signup
Waterproof hikers for the gnarliest trails.
These shoes love to fight dirty.
Why it works
- Lead with a vivid use case to make the product’s benefit immediately clear.
- Organize product choices by audience so shoppers can find relevant options quickly.
- Pair a broad category CTA with individual product links to support both browsing and direct selection.
How it is built
- Audience navigation
- Trail-ready headline
- Waterproof shoes CTA
- Audience shopping links
Email copy
MenWomenKidsSale Take on mud, storms, and whatever the trail throws your way with waterproof hikers built for it all. Shop Waterproof Shoes Shop Men Shop Women Shop Kids Men's Peakfreak Titanium OutDry Mid Shoe Shop Men → Women's Tellurix Titanium OutDry Shoe Shop Women → Big Kids' Powderbug Alpine Waterproof Boot Shop Boys → Big Kids' Peakfreak Rush Mid Waterproof Shoe Shop Girls → Shop Waterproof Shoes MENWOMENKIDSSALE Outdoor AdviceFind A StoreColumbia Greater Rewards Columbia Sportswear Company, 14375 NW Science Park Dr., Portland, OR, 97229, USA © 2026 Columbia Sportswear. All rights reserved. Privacy Policy | Unsubscribe | View Online