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Email examplesBrandsZalesProduct launch

Zales 26.2 Edit collection email

Promotes Zales jewelry through a themed collection called the 26.2 Edit, positioning the pieces for everyday wear and long distances.

Zales

Day 17 after signup

💎 For Every Day & Every Mile | The 26.2 Edit

Jewelry that goes the distance.

Why it works

  • Use a memorable theme to give a product collection a lifestyle context instead of presenting it as a plain catalog.
  • Let the preview line reinforce the subject’s central idea so the campaign feels cohesive before the email is opened.

How it is built

  1. Category navigation
  2. Themed campaign creative
  3. Jewelry showcase
  4. Availability disclaimer
  5. Unsubscribe footer
Email copy

Engagement & Wedding   Rings   Necklaces   Customize It     Gift Ideas   Earrings   Men's   Clearance   Connect with us Not seeing the email? Click here to view in browser > § Only items available in your selected store's current inventory are available for same-day pick up. Most items purchased online are shipped from our distribution centers and require additional lead time. Merchandise enlarged to show detail and may not always be exactly as pictured. Typographical errors are subject to correction. If you prefer not to receive future email advertisements from Zales, 
click here and you will be taken off the list. This email was sent for promotional and marketing purposes. If you no longer wish to receive these emails, unsubscribe using the link above. Zales • 375 Ghent Road, Akron, Ohio 44333 • 1-800-311-5393 Privacy Policy

Brand
Zales
Industry
Ecommerce · Jewelry
Type
Promotional
Email
Product launch
Sent
Day 17 after signup
Sent at
Wed, 1:09 PM UTC
From
ZALES <zales@em.zales.com>
All product launch email examples

Breakdown

Calls to action
0 buttons, 26 links
Length
127 words · Under a minute
Images
10
Layout
Multi-column · Visual
Voice
Inspirational
Language
English
Fonts
Open Sans, Arial, Trebuchet MS
Dark mode
No custom styles

Colors

  • #ffffff
  • #000000
Light emails

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