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Email examplesBrandsWolverineProduct launch

Wolverine Bronc Clog color launch

Wolverine introduces new colors for its Bronc Clog Slip On, pairing a brief product description with a grid of available colors and shopping links.

Wolverine

Day 18 after signup

Good Luck Picking Just One.

New Bronc Clog colors are here!

Why it works

  • Use a playful subject line to frame the product choice, then identify the new colors immediately in the email.
  • Pair a short description of the product's materials and comfort with a visual grid that gives each color a direct shopping link.
  • Keep the main offer focused on the new product while placing shipping details and broader store navigation in supporting sections.

How it is built

  1. Store navigation
  2. Shipping offer
  3. Product introduction
  4. Color product grid
  5. Category links
  6. Customer service footer
Email copy

MEN'S WOMEN'S ABOUT US SALE FREE STANDARD SHIPPING ON ORDERS $99 OR MORE New colors just landed in the Bronc Clog. Premium leather, western grit, and easy‑on, easy‑off comfort make it the pair you reach for when the work boots come off. SHOP NEW COLORS FRENCH ROAST Bronc Clog Slip On SHOP NOW RUST Bronc Clog Slip On SHOP NOW CASHEW Bronc Clog Slip On SHOP NOW BLACK Bronc Clog Slip On SHOP NOW NEW ARRIVALS TOP RATED WORK BOOTS CLOTHING 1000 MILE STEEL TOE KEEP UP WITH US CUSTOMER SERVICE | 866-699-7369 | STORE LOCATOR privacy policy contact us unsubscribe FREE STANDARD SHIPPING ON ORDERS $99+: Valid for standard ground shipping to the 48 contiguous United States. No code required. Additional charges apply for orders shipped to Alaska and Hawaii. Not valid on prior purchases, purchases at retail stores, or express or overnight shipping. This email was sent to you@example.com. To ensure receipt of our emails, please add Wolverine@email.wolverine.com to your email address book. ©2026, Wolverine, Wolverine World Wide, Inc., 9341 Courtland Dr., Rockford MI, 49351 US Wolverine, Wolverine World Wide, Inc., 9341 Courtland Dr., Rockford, MI, 49351, United States

Brand
Wolverine
Industry
Other · Work boots and workwear
Type
Promotional
Email
Product launch
Sent
Day 18 after signup
Sent at
Wed, 3:46 PM UTC
From
Wolverine <wolverine@email.wolverine.com>
Product gridFree shipping
All product launch email examples

Breakdown

Main button
“SHOP NEW COLORS”
Calls to action
1 button, 43 links
Length
196 words · 1 min read
Images
9
Layout
Multi-column · Visual
Voice
Playful
Language
English
Fonts
Arial, Helvetica Neue, verdana
Dark mode
Custom dark styles

Colors

  • #a41e21
  • #fffffe
  • #83acb0
  • #939598
  • #edede9
Red emailsTeal emailsLight emails

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