L.L.Bean
Day 18 after signup
Flannel Galore! New Colors are Here
Gift-worthy comfort for you and everyone on your list.
Why it works
- Lead with the specific product news so readers understand the campaign at a glance.
- Pair a brief quality-focused pitch with one clear shopping action.
- Place secondary product recommendations after the main offer to keep the email's focus intact.
How it is built
- Category navigation
- Flannel headline and pitch
- Primary shopping button
- Recommended products
- Footer offer and legal
Email copy
CLOTHING OUTERWEAR FOOTWEAR OUTDOOR EQUIPMENT BAGS & TRAVEL HOME GOODS SALE Authentic Flannel. No Shortcuts. We do flannels best, no question about it. With unmatched quality, fabrics of all weights, and the best & brightest seasonal tartans. Shop Women's Flannel Shirts Picked Just For You The Finest Cotton Tees on Earth Pima Cotton Polo As Stylish as Your Favorite Sweater Double L® Soft Donegal Sweatshirt Unsubscribe | Privacy Policy | Discounts | Contact Us Email Preferences You have agreed to receive L.L.Bean email updates at [ you@example.com]. Click here to unsubscribe or call 800-221-4221. GET 25% OFF TODAY 1 If your online application for the L.L.Bean Mastercard is instantly approved, you will receive a one-time discount of 25% off your llbean.com purchase, valid during your current website visit to llbean.com when you pay with your new L.L.Bean Mastercard. Once this llbean.com visit has ended, this offer is no longer valid. If your in-store application is instantly approved, you will receive a one-time discount of 25% off first in-store purchase on the same day as account opening when you pay with your new L.L.Bean Mastercard. Offer excludes shipping charges; return labels; taxes; license/stamps; gift cards; repairs; duty; engraving; monogramming; alterations; all Outdoor Discovery Programs; and L.L.Bean for Business orders. Not valid on previous purchases or with employee discounts. Cannot be combined with other promotional offers or discounts. All refunds will match the discounted amount on the purchase receipt. L.L.Bean reserves the right to deactivate promo code(s) in the event of fraud or technical issues and to limit quantities of individual items eligible for purchase with this discount. This offer is only valid if you apply and are approved for an L.L.Bean Mastercard account between Tuesday, August 11, 2026, at 12:01 a.m. ET, to Wednesday, October 21, 2026, at 11:59 p.m. ET. L.L.Bean Mastercard is issued by Citibank, N.A. Citi, Citi and Arc Design and other marks used herein are service marks of Citigroup Inc. or its affiliates, used and registered throughout the world. Mastercard and WorldMastercard are registered trademarks, and the circles design is a trademark of Mastercard International Incorporated. L.L.Bean and Bean Bucks are registered trademarks of L.L.Bean, Inc. L.L.Bean Inc. 15 Casco Street | Freeport, ME 04033 | USA 3163537