Sequence Β· 7 emails over 12 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence Β· 7 emails over 12 days
Sequence Β· 5 emails over 8 days
How often, when and how Wish emails its subscribers, measured from every email we received.
Every email Wish sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 2
Day 3
Day 4
Day 5
Day 6
Day 7
Day 8
Day 9
Day 10
Day 11
Day 12
Every subject line and preview text, in the order they arrived.
We captured 16 emails from Wish after signing up, mostly browse abandonment, onboarding and account verification emails. They form 2 automated sequences you can follow day by day.
19% of its emails arrived on the day we signed up, it sends with Amazon SES, its designs lean blue and 88% of its emails use personalized.
Its subject lines run about 45 characters.