Day 0
Day 4
Sequence · 2 emails over 4 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 2 emails over 4 days
How often, when and how Therm-a-Rest emails its subscribers, measured from every email we received.
Every email Therm-a-Rest sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 4
3 days later
Every subject line and preview text, in the order they arrived.
We captured 3 emails from Therm-a-Rest after signing up: welcome and onboarding emails. They form 1 automated sequence you can follow day by day.
33% of its emails arrived on the day we signed up, it sends with mostly Klaviyo, and also SendGrid and 33% of its emails use social proof.
Its subject lines run about 33 characters.