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Email examplesBrandsCabelas

Cabelas email examples

Ecommerce·Outdoor gear·cabelas.com
Emails
5
Sequence
1
Typical send day
Day 1
Subject length
35 characters

All Cabelas emails

Its sequences first, then the emails it sent outside them, in the order they arrived.

Day 0
Day 1
Day 3

Sequence · 3 emails over 3 days

Cabelas welcome series

Clone

Save up to 35% + 10% with store pickup

CabelasSale / discount
Remix

Check Out This Week's Newest Gear!

CabelasSale / discount
Remix

Cabelas email marketing facts

How often, when and how Cabelas emails its subscribers, measured from every email we received.

Emails captured
5 emails
Received
Oct 22, 2026 to Oct 26, 2026
Automated sequences
1
First week after signup
5 emails
First 30 days
5 emails
Busiest send day
Sunday (20%)
Typical send time
Around 12 PM UTC
Subject line length
35 characters (median)
Emoji in subject lines
0%
Preview text set
100%
Discount codes
20%
Personalized emails
20%
Dark backgrounds
100%

The first 30 days after signup

Every email Cabelas sent in its first month, grouped by the day it arrived.

  1. Day 0

    Signup day

    • Welcome To Cabela's! Here Is Your Promo CodeWelcomeWelcome
  2. Day 1

    • Save up to 35% + 10% with store pickupSale / discountSale / discount
    • Welcome To Your Cabela's Adventure!WelcomeWelcome
  3. Day 3

    2 days later

    • Check Out This Week's Newest Gear!Sale / discountSale / discount
    • We're Committed To ConservationOnboardingOnboarding

Cabelas' email subject lines

Every subject line and preview text, in the order they arrived.

  1. Welcome To Cabela's! Here Is Your Promo CodeYour Adventure Starts HereWelcome·Oct 22, 2026
  2. Save up to 35% + 10% with store pickupShop fishing, hunting, camping, clothing and more.Sale / discount·Oct 23, 2026
  3. Welcome To Your Cabela's Adventure!Your Adventure Starts HereWelcome·Oct 24, 2026
  4. Check Out This Week's Newest Gear!Grab new gear for your next adventure!Sale / discount·Oct 25, 2026
  5. We're Committed To ConservationInspiring everyone to enjoy, love and conserve the great outdoorsOnboarding·Oct 26, 2026

Cabelas' email strategy at a glance

We captured 5 emails from Cabelas after signing up: welcome, sale / discount and onboarding emails. They form 1 automated sequence you can follow day by day.

20% of its emails arrived on the day we signed up, its designs lean yellow on dark backgrounds and all of its emails use free shipping.

Its subject lines run about 35 characters.

Brand colors in its emails

  • #4c5129
  • #676b38
  • #ffffff
  • #000000
  • #f2f2f2

Send emails like Cabelas', for your brand

Clone Cabelas' sequence with its timing, written for your brand.

  • Keeps the original layout and structure
  • Written for your brand and voice
  • Starts as a draft you can edit
Clone this sequence

What Cabelas' emails have in common

Styles

Free shipping100%Discount code20%Product grid20%Personalized20%

Colors

Yellow100%

Compare these emails across brands

  • Welcome email examples1823
  • Sale / discount email examples2847
  • Onboarding email examples2710

Similar Outdoor gear brands

  • Backcountry14 emails
  • Yeti3 emails
  • Parade105 emails
  • Urban Outfitters104 emails
  • Uniqlo96 emails
  • Anthropologie88 emails
  • The Children's Place78 emails
  • Christianity.com74 emails

Frequently asked questions

How many emails does Cabelas send after signup?

We captured 5 emails from Cabelas across 1 sequence, 20% of them on the day we signed up.

Does Cabelas send a welcome email?

Yes. Cabelas sent 2 welcome emails. Open them above to see the subject line, preview text and full design.

When does Cabelas send its emails?

20% of Cabelas' emails arrived on a Sunday, its busiest day, and the typical email arrived around 12 PM UTC.

What kind of emails does Cabelas send?

Of the emails we captured: 60% lifecycle and 40% promotional.