Day 0
Day 0
Day 3
+4 more
Sequence · 7 emails over 13 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 7 emails over 13 days
How often, when and how Swell emails its subscribers, measured from every email we received.
Every email Swell sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 3
3 days later
Day 4
Day 7
3 days later
Day 10
3 days later
Day 13
3 days later
Every subject line and preview text, in the order they arrived.
We captured 10 emails from Swell after signing up, mostly onboarding, account verification and welcome emails. They form 1 automated sequence you can follow day by day.
30% of its emails arrived on the day we signed up, it sends with mostly SendGrid, and also Brevo, its designs lean blue and purple and 50% of its emails use single cta.
Its subject lines run about 32 characters, and 20% are questions.