Shopbop
Day 27 after signup
175 NEW arrivals inside
+ Up to 40% off sale is happening now
Why it works
- Lead with a specific count of new arrivals to make the campaign's main subject immediately clear.
- Pair the newness message with a sale mention, then provide category links for direct browsing.
How it is built
- Category navigation
- Social media links
- Preference and unsubscribe footer
Email copy
WHAT'S NEW CLOTHING ACCESSORIES MEN SALE TikTok Instagram Pinterest Don't miss a thing! Add Shopbop@shopbop-mail.com to your contacts. This email was sent to you@example.com. Manage your email preferences or unsubscribe. 1245 E. Washington Ave. Madison, WI 53703 US