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Email examplesBrandsPotion

Potion email examples

SaaS·Beauty formulation software·potion.ai
Emails
5
Sequence
1
Typical send day
Day 3
Subject length
36 characters
Sending platform
Mailchimp Transactional

All Potion emails

Every email it sent belongs to one of these sequences.

Day 0
Day 0
Day 3
+2 more

Sequence · 5 emails over 7 days

Potion onboarding

Clone

Potion email marketing facts

How often, when and how Potion emails its subscribers, measured from every email we received.

Emails captured
5 emails
Received
Oct 17, 2026 to Oct 24, 2026
Automated sequences
1
First week after signup
4 emails
First 30 days
5 emails
Sending frequency
about 4 emails a week
Busiest send day
Saturday (40%)
Typical send time
Around 12 PM UTC
Subject line length
36 characters (median)
Emoji in subject lines
40%
Preview text set
40%
Personalized emails
80%
Sending platform
Mailchimp Transactional

The first 30 days after signup

Every email Potion sent in its first month, grouped by the day it arrived.

  1. Day 0

    Signup day

    • How to De-formulate in Potion 🧪WelcomeWelcome
    • How to use Potion's Search Engine 🔎OnboardingOnboarding
  2. Day 3

    3 days later

    • Your Potion Free Trial expires in 3 daysTrial endingTrial ending
  3. Day 5

    2 days later

    • Your Potion Free Trial expires in 24 hoursTrial endingTrial ending
  4. Day 7

    2 days later

    • Your Potion free trial is endingTrial expiredTrial expired

Potion's email subject lines

Every subject line and preview text, in the order they arrived.

  1. How to De-formulate in Potion 🧪Save hours of time with this feature!Welcome·Oct 17, 2026
  2. How to use Potion's Search Engine 🔎AI-powered research and discoveryOnboarding·Oct 18, 2026
  3. Your Potion Free Trial expires in 3 daysTrial ending·Oct 21, 2026
  4. Your Potion Free Trial expires in 24 hoursTrial ending·Oct 23, 2026
  5. Your Potion free trial is endingTrial expired·Oct 24, 2026

Potion's email strategy at a glance

We captured 5 emails from Potion after signing up, mostly trial ending, welcome and onboarding emails. They form 1 automated sequence you can follow day by day.

40% of its emails arrived on the day we signed up, it sends with mostly Mailchimp Transactional, and also Mailchimp, its designs lean black & white and 80% of its emails use personalized.

Its subject lines run about 36 characters.

Brand colors in its emails

  • #000000
  • #ffffff

Send emails like Potion's, for your brand

Clone Potion's sequence with its timing, written for your brand.

  • Keeps the original layout and structure
  • Written for your brand and voice
  • Starts as a draft you can edit
Clone this sequence

What Potion's emails have in common

Styles

Personalized80%Plain text60%Founder voice20%Video20%Single CTA20%

Colors

Black & white60%

Sending platforms

Mailchimp Transactional60%Mailchimp40%

Compare these emails across brands

  • Trial ending email examples483
  • Welcome email examples2802
  • Onboarding email examples4057

Other SaaS brands

  • Hyperping1237 emails
  • Oh Dear49 emails
  • Dupple47 emails
  • Grep AI47 emails
  • OpenProse45 emails
  • TrackJS40 emails
  • Atlassian39 emails
  • Fulcrum36 emails

Frequently asked questions

What email platform does Potion use?

Potion's emails in this gallery were sent with mostly Mailchimp Transactional, and also Mailchimp, detected from their delivery headers.

How many emails does Potion send after signup?

We captured 5 emails from Potion across 1 sequence, 40% of them on the day we signed up.

Does Potion send a welcome email?

Yes. Potion sent a welcome email. Open it above to see the subject line, preview text and full design.

How often does Potion send emails?

Potion sent about 4 emails a week over the time we were subscribed, with 4 emails in the first week after signup.

When does Potion send its emails?

40% of Potion's emails arrived on a Saturday, its busiest day, and the typical email arrived around 12 PM UTC.

What kind of emails does Potion send?

Every email we captured from Potion is a lifecycle email.