Day 0
Day 0
Day 1
+5 more
Sequence · 8 emails over 14 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 8 emails over 14 days
How often, when and how Pastel emails its subscribers, measured from every email we received.
Every email Pastel sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 2
Day 3
Day 6
3 days later
Day 9
3 days later
Day 11
2 days later
Day 14
3 days later
Every subject line and preview text, in the order they arrived.
We captured 9 emails from Pastel after signing up, mostly onboarding, welcome and company news emails. They form 1 automated sequence you can follow day by day.
22% of its emails arrived on the day we signed up, it sends with Customer.io, its designs lean blue and black & white and all of its emails use personalized.
Its subject lines run about 35 characters.