Sequence · 4 emails over 20 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 4 emails over 20 days
How often, when and how Orbitz emails its subscribers, measured from every email we received.
Every email Orbitz sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 3
3 days later
Day 5
2 days later
Day 8
3 days later
Day 13
5 days later
Day 16
3 days later
Day 20
4 days later
Day 23
3 days later
Every subject line and preview text, in the order they arrived.
We captured 8 emails from Orbitz after signing up, mostly sale / discount, onboarding and welcome emails. They form 1 automated sequence you can follow day by day.
13% of its emails arrived on the day we signed up, its designs lean blue and pink and 88% of its emails use single cta.
Its subject lines run about 50 characters.