In the order they arrived, from the first email after signup.
How often, when and how OfficeSupply emails its subscribers, measured from every email we received.
Every email OfficeSupply sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 2
Day 3
Day 5
2 days later
Day 6
Every subject line and preview text, in the order they arrived.
We captured 7 emails from OfficeSupply after signing up: sale / discount, welcome and seasonal campaign emails.
29% of its emails arrived on the day we signed up, its designs lean blue and all of its emails use free shipping.
Its subject lines run about 39 characters.