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Email examplesBrandsMattress FirmWelcome

Mattress Firm welcome email

Thanks the recipient for subscribing and presents an exclusive 15% welcome offer on qualifying purchases. It also highlights shopping options, expert help, and key purchase policies.

Mattress Firm

Day 0 after signup

Thanks for joining šŸŽ Your extra 15% off better sleep is ready

Inside: great savings, expert help + more just for you

Why it works

  • Pair a clear welcome message with a tangible subscriber offer so the email immediately gives new subscribers a reason to engage.
  • Follow the main offer with useful shopping paths and support options, while keeping detailed terms available for readers who need them.

How it is built

  1. Category navigation
  2. Welcome headline
  3. Discount offer
  4. Product category links
  5. Shopping help options
  6. Offer terms and policies
Email copy

Mattresses Beds & Frames Bedding Pillows Sale Store Locator You’re one step closer to better sleep Extra 15% OFF a qualifying $699+ purchase1 Redeem Offer Promo code: SHOP15-7drpuDz7kAC Thanks for subscribing Keep an eye on your inbox for more exclusive offers. Everything you need for complete comfort Mattresses bedding bed frames sale Tap to get texts on great deals & more Chat with a Sleep ExpertĀ® Visit a Store Shop Online 24/7 1Welcome Offer Extra 15% off select purchases of $699 or more promo code may be redeemed online and in-store now through 11/11/26. Promo code may be used only once, in connection with a single sales order. Savings applied to listed price. Offer not valid on previous purchases, clearance, outlet products, PurpleĀ®, SertaĀ® iComfortĀ®, Tempur-PedicĀ®, Stearns & FosterĀ®, select Sealy PosturepedicĀ®, Beautyrest BlackĀ®, and Nectar. Cannot be used in combination with any other coupon offer nor Free Adjustable Base offer. Other exclusions may apply. Visit a store or see mattressfirm.com for complete details. 2Low Price Guarantee We guarantee the best brands at the best prices. Subject to the following terms, we will match any advertised price including our own. If you find the same— or a comparable — mattress set advertised for less than your invoiced price within 120 days of purchase, simply bring the advertisement to a Mattress Firm store, and we will credit your account or mail a refund check for the price difference. Our 120 Night Low Price Guarantee does not apply to clearance items or floor models. Merchandise offered for sale on auction sites (e.g., eBay, Craigslist, Facebook Marketplace, etc.) is excluded from the 120 Night Low Price Guarantee. 3Free & Fast Delivery Drop-off delivery service, meaning we won't enter your home and will drop products off at your front door, side door or garage. No removal of your old mattress set. Delivery does not include carrying purchased items up flights of stairs. 4120 Night Sleep Trial Like most brand-new things, there’s going to be a bit of an adjustment period. Think of it like a brand new pair of running shoes. It will take time for your body to adjust to your new mattress and vice versa. In fact, studies show most people experience some initial level of discomfort with their new mattress. Because of this, we ask you to sleep on it for a minimum of 30 nights to allow for this adjustment period. After those first 30 nights, if you are still not completely comfortable, we will do our best to match you to your right mattress within 120 nights of your original mattress delivery date. Subject to the above guidelines, our 120 Night Sleep Trial is valid for one exchange and/or one return per purchase, which must be done within 120 days of the delivery date of your originally purchased mattress. You may exchange your mattress once, with a return processing charge of $249.99, and receive, as credit toward the purchase price of a different mattress, the purchase price of your original mattress. If you still aren’t absolutely satisfied with your new mattress, you can return it with a return processing charge $249.99, and receive, as a refund, the purchase price of your exchange mattress. Your refunded purchase price will be further reduced by any state use taxes that we are required to apply. Mattress Firm is unable to exchange or refund stained, unsanitary or damaged mattresses under the 120 Night Sleep Trial. That’s why we highly recommend using a waterproof mattress protector to help keep your new mattress clean. In addition, we recommend keeping all original tags on your mattress. If you remove the original (white) law tag from the mattress or foundation, it will void the 120 Night Sleep Trial. Please note that our 120 Night Sleep Trial is not valid on clearance, outlet, or preowned merchandise, floor and display models, pillows, mattress protectors, adjustable bases, furniture or other accessories. All special order sizes (California King, Split

Brand
Mattress Firm
Industry
Ecommerce Ā· Mattresses and bedding
Type
Lifecycle
Email
Welcome
Sent
Day 0 after signup
Sent at
Tue, 4:11 PM UTC
From
Mattress Firm <mattressfirm@email.mattressfirm.com>
Discount codeProduct grid
All welcome email examples

Breakdown

Calls to action
0 buttons, 37 links
Length
803 words Ā· 3 min read
Images
12, incl. a GIF
Layout
Multi-column Ā· Balanced
Voice
Friendly
Language
English
Fonts
Rubik, Roboto, arial
Dark mode
Custom dark styles

Colors

  • #1b244d
  • #ffffff
  • #c82127
  • #000000
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