In the order they arrived, from the first email after signup.
How often, when and how Tempur-Pedic emails its subscribers, measured from every email we received.
Every email Tempur-Pedic sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 2
2 days later
Day 6
4 days later
Day 7
Day 9
2 days later
Day 12
3 days later
Every subject line and preview text, in the order they arrived.
We captured 7 emails from Tempur-Pedic after signing up: sale / discount and welcome emails.
29% of its emails arrived on the day we signed up, it sends with mostly Campaign Monitor, and also Mailchimp Transactional, its designs lean blue and teal and 71% of its emails use discount code.
Its subject lines run about 43 characters.