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Email examplesBrandsLunch Money

Lunch Money email examples

SaaS·Personal finance·lunchmoney.app
Emails
14
Sequence
1
Typical send day
Day 13
Subject length
37 characters
Sending platform
Customer.io

All Lunch Money emails

Its sequences first, then the emails it sent outside them, in the order they arrived.

Day 0
Day 0
Day 4
+8 more

Sequence · 11 emails over 30 days

Lunch Money onboarding

Clone

Please confirm your email address

Lunch MoneyAccount verification
Remix

October Community Newsletter ✨

Lunch MoneyNewsletter
Remix

✨ October Product Updates

Lunch MoneyNewsletter
Remix

Lunch Money email marketing facts

How often, when and how Lunch Money emails its subscribers, measured from every email we received.

Emails captured
14 emails
Received
Oct 14, 2026 to Nov 14, 2026
Automated sequences
1
First week after signup
5 emails
First 30 days
13 emails
Sending frequency
about 3 emails a week
Busiest send day
Wednesday (29%)
Typical send time
Around 11 PM UTC
Subject line length
37 characters (median)
Emoji in subject lines
57%
Preview text set
86%
Personalized emails
7%
Sending platform
Customer.io

The first 30 days after signup

Every email Lunch Money sent in its first month, grouped by the day it arrived.

  1. Day 0

    Signup day

    • Please confirm your email addressAccount verificationAccount verification
    • A quick message from the founder: 👋 Welcome to Lunch Money!WelcomeWelcome
    • Next steps to get the most out of Lunch MoneyOnboardingOnboarding
  2. Day 4

    4 days later

    • Connect with your new community 🎈OnboardingOnboarding
  3. Day 6

    2 days later

    • Your banks 🤝 Lunch MoneyOnboardingOnboarding
  4. Day 8

    2 days later

    • Try these 3 powerful budgeting featuresOnboardingOnboarding
  5. Day 12

    4 days later

    • See what the Lunch Money community is building ⚡OnboardingOnboarding
  6. Day 13

    • October Community Newsletter ✨NewsletterNewsletter
  7. Day 15

    2 days later

    • Is your calendar open?Feature tipFeature tip
  8. Day 18

    3 days later

    • ✨ October Product UpdatesNewsletterNewsletter
  9. Day 19

    • Sharing some of our favorite hidden gems 💎Feature tipFeature tip
  10. Day 27

    8 days later

    • Lock in your forever price — we’ll never raise it.Trial endingTrial ending
  11. Day 29

    2 days later

    • Last day to lock in your forever rate 🔒Trial endingTrial ending
  12. Day 30

    • Your Lunch Money trial has endedTrial expiredTrial expired

Lunch Money's email subject lines

Every subject line and preview text, in the order they arrived.

  1. Please confirm your email addressAccount verification·Oct 14, 2026
  2. A quick message from the founder: 👋 Welcome to Lunch Money!Thanks for signing up and welcome aboard!Welcome·Oct 14, 2026
  3. Next steps to get the most out of Lunch MoneyOnboarding·Oct 14, 2026
  4. Connect with your new community 🎈Lunch Money is more than just an app!Onboarding·Oct 18, 2026
  5. Your banks 🤝 Lunch MoneyLet's get your transactions imported!Onboarding·Oct 20, 2026
  6. Try these 3 powerful budgeting featuresCustom periods, rollover by category, auto-fill from historyOnboarding·Oct 22, 2026
  7. See what the Lunch Money community is building ⚡Our developer ecosystem is thriving!Onboarding·Oct 26, 2026
  8. October Community Newsletter ✨Category templates, merch store, and more from the communityNewsletter·Oct 28, 2026
  9. Is your calendar open?Dive deeper with our query tool and calendar feature!Feature tip·Oct 29, 2026
  10. ✨ October Product UpdatesAll new Lunch Money features and improvements! 🎈Newsletter·Nov 2, 2026
  11. Sharing some of our favorite hidden gems 💎Have you tried our companion mobile app?Feature tip·Nov 2, 2026
  12. Lock in your forever price — we’ll never raise it.Your Lunch Money trial wraps up in 3 days!Trial ending·Nov 10, 2026
  13. Last day to lock in your forever rate 🔒Your trial ends tomorrow!Trial ending·Nov 12, 2026
  14. Your Lunch Money trial has endedKeep your budgets, data, and insights goingTrial expired·Nov 14, 2026

Lunch Money's email strategy at a glance

We captured 14 emails from Lunch Money after signing up, mostly onboarding, newsletter and feature tip emails. They form 1 automated sequence you can follow day by day.

21% of its emails arrived on the day we signed up, it sends with mostly Customer.io, and also Postmark, its designs lean teal and 50% of its emails use founder voice.

Its subject lines run about 37 characters, and 7% are questions.

Brand colors in its emails

  • #ffffff
  • #000000
  • #44958c
  • #1f2933
  • #51545e
  • #fff8e1

Send emails like Lunch Money's, for your brand

Clone Lunch Money's sequence with its timing, written for your brand.

  • Keeps the original layout and structure
  • Written for your brand and voice
  • Starts as a draft you can edit
Clone this sequence

What Lunch Money's emails have in common

Styles

Founder voice50%Plain text50%Personalized7%Social proof7%Free shipping7%

Colors

Teal21%

Sending platforms

Customer.io92%Postmark8%

Compare these emails across brands

  • Onboarding email examples4057
  • Feature tip email examples495
  • Trial ending email examples483
  • Account verification email examples1575
  • Welcome email examples2802

Similar Personal finance brands

  • Drahim 💰5 emails
  • Goodbudget5 emails
  • Monarch4 emails
  • PocketGuard4 emails
  • Copilot Money2 emails
  • Privacy3 emails
  • Hyperping1237 emails
  • Oh Dear49 emails

Frequently asked questions

What email platform does Lunch Money use?

Lunch Money's emails in this gallery were sent with mostly Customer.io, and also Postmark, detected from their delivery headers.

How many emails does Lunch Money send after signup?

We captured 14 emails from Lunch Money across 1 sequence, 21% of them on the day we signed up.

Does Lunch Money send a welcome email?

Yes. Lunch Money sent a welcome email. Open it above to see the subject line, preview text and full design.

How often does Lunch Money send emails?

Lunch Money sent about 3 emails a week over the time we were subscribed, with 5 emails in the first week after signup.

When does Lunch Money send its emails?

29% of Lunch Money's emails arrived on a Wednesday, its busiest day, and the typical email arrived around 11 PM UTC.

What kind of emails does Lunch Money send?

Of the emails we captured: 79% lifecycle, 14% newsletter and 7% transactional.