LoveCrafts
Day 28 after signup
See what's new at LoveCrafts since we last saw you!
Your newest yarn obsession is waiting... |
Why it works
- Open with a warm recognition of the recipient’s absence, then quickly explain what has changed since their last visit.
- Show specific new products before offering a discount, so the email gives the reader a reason to browse beyond the incentive.
- Keep the discount terms near the offer and make the next steps easy to scan with clear category links.
How it is built
- Craft category navigation
- Re-engagement headline
- New product selections
- Category call-to-action links
- First-order discount offer
- Terms and help details
Email copy
Knitting • Crochet • Cross Stitch & Embroidery • Sewing & Quilting • CLEARANCE We've missed you! Since you last visited LoveCrafts, we've expanded our range: Scheepjes Perfect Picnic Crochet Along 2026 in Cotton Create DK Scheepjes Perfect Picnic Crochet Along 2026 in Colour Crafter DK Trendsetter Yarns Vibe Trendsetter Yarns Kinsale Sirdar Harry Potter Magical Blanket Crochet Along 2026 Rowan Signature Squares Knit Along 2026 New Knitting Patterns New Crochet Patterns New Knitting & Crochet Yarns ► CLEARANCE Yarns Free Knitting Patterns Free Crochet Patterns Cross Stitch & Embroidery Sewing & Quilting WELCOME TREAT! Get 15% off your first order with code: MAKERS15 Terms & Conditions MAKERS15 code excludes sale items, Independent designers PDF patterns, gift cards, mystery packs and threads. Only one coupon code can be used per order. There is a minimum spend of £10 or your currency equivalent for coupon use. Delivery costs are not included in the minimum spend. For more information, please read our Terms and Conditions. Got a query? Visit our help centre. Email not displaying properly? View online. © 2026 LoveCrafts Group Limited. All rights reserved. LoveCrafts Makers Ltd registered in England and Wales (no. 8072374) at LoveCrafts Group, 1010 Eskdale Road, Winnersh Triangle, Wokingham, UK, RG41 5TS. Stay Connected Contact us | Unsubscribe