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Email examplesBrandsKotnSale / discount

Kotn archive sale announcement

Kotn announces that its Archive Sale starts October 15, with an additional 20% off archive pieces online. A single button encourages readers to get their cart ready.

Kotn

Oct 14, 2026

The Archive Sale Is Coming

Additional 20% off starts tomorrow

Why it works

  • Lead with a clear sale announcement so readers immediately understand the campaign.
  • State the discount, start date, and online-only condition together to make the offer easy to assess.
  • Use one direct call to action that gives readers a specific next step before the sale begins.

How it is built

  1. Category navigation
  2. Sale announcement
  3. Offer and start date
  4. Primary button
  5. Footer links
Email copy

Women Men Home     The Archive Sale is back. Starting October 15th, save an additional 20% on pieces from the archives. Online only.   Get Your Cart Ready   Instagram Visit Us IRL Manage Preferences Unsubscribe Send Feedback You're receiving this email because you signed up to receive marketing emails on our website, or through a social media promotion. Our mailing address is 300–379 Adelaide St. W, Toronto, ON, Canada, M5V 1S5

Brand
Kotn
Industry
Ecommerce · Apparel and home goods
Type
Promotional
Email
Sale / discount
Sent
Oct 14, 2026
Sent at
Wed, 8:43 PM UTC
From
Kotn <hello@kotn.com>
Sent with
SendGrid
Plain textSingle CTA
All sale / discount email examples

Breakdown

Main button
“Get Your Cart Ready”
Calls to action
1 button, 11 links
Length
70 words · Under a minute
Images
3
Layout
Single column · Visual
Voice
Informative
Language
English
Fonts
Helvetica Neue, SohneBuch, Helvetica
Dark mode
No custom styles

Colors

  • #ffffff
  • #b3b3b3
  • #343332
Light emails

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