Day 0
Day 1
Day 2
+8 more
Sequence · 11 emails over 17 days
Its sequences first, then the emails it sent outside them, in the order they arrived.
Sequence · 11 emails over 17 days
How often, when and how Gelato emails its subscribers, measured from every email we received.
Every email Gelato sent in its first month, grouped by the day it arrived.
Day 0
Signup day
Day 1
Day 2
Day 3
Day 4
Day 7
3 days later
Day 9
2 days later
Day 10
Day 13
3 days later
Day 17
4 days later
Every subject line and preview text, in the order they arrived.
We captured 12 emails from Gelato after signing up, mostly onboarding, activation nudge and account verification emails. They form 1 automated sequence you can follow day by day.
17% of its emails arrived on the day we signed up, it sends with mostly Customer.io, and also SendGrid, its designs lean yellow and black & white and 92% of its emails use social proof.
Its subject lines run about 41 characters.