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Email examplesBrandsCartersSale / discount

Carter's extra 20% off sale email

Carter's promotes an extra 20% off eligible online purchases with a code, alongside clearance markdowns and a free confidence-building program. The email also links to product categories for babies and children.

Carters

Day 4 after signup

Extra 20% off* online on $50+ ‼️

Use code: LAYERUP & save on Little Planet, Otter Ave & Skip Hop!

Why it works

  • Pairing a direct discount with a separate helpful resource gives the email more than one reason to explore.
  • Organizing product links by age and category makes it easier for shoppers to find a relevant section.
  • Keep offer restrictions in a distinct footer so the main promotional message stays easy to scan.

How it is built

  1. Confidence program feature
  2. Free program call to action
  3. Clearance sale headline
  4. Product category links
  5. Offer terms and footer
Email copy

WE THINK YOU'LL LOVE THESE HELP THEIR CONFIDENCE GROW We teamed up with Dr. Becky and Good Inside to bring you the Childhood Confidence Project, with practical tools to help kids build confidence from the inside out. Get the Program FREE UP TO 70% OFF* CLEARANCE New Markdowns Added Baby Girl Baby Boy Toddler Girl Toddler Boy Girl Boy       ©2026 carter's inc. | Store Locator | Contact Us | Privacy Policy | View Online *EXCLUSIONS & DISCLAIMERS UP TO 50% OFF: Savings based on original ticketed price. Select Styles. Other exclusions may apply. EXTRA 20% OFF PURCHASE WITH CODE: One offer per customer per day. Cannot be used in combination with any other offers. Excludes clearance, doorbusters and Skip Hop®. Select styles. Other exclusions may apply. Valid for merchandise only, not valid on gift card purchases, gift services, applicable taxes, shipping and handling charges, previous purchases or redeemable for cash. Other restrictions may apply. To see additional terms and conditions visit carters.com/couponpolicy. UP TO 70% OFF CLEARANCE: Savings based on MSRP or original ticketed price. Coupon valid for one-time use only. Cannot be combined, copied, transferred or sold. Valid for merchandise only, not valid on gift card purchases, gift services, applicable taxes, shipping and handling charges, previous purchases or redeemable for cash. Consumer pays sales tax. Coupon discount will be applied as a percentage or dollar off each item in transaction. You will receive the price paid (after discount) on all returns or exchanges. We reserve the right to modify or discontinue this offer at any time without notice. Void where prohibited.  Rewards are not legal tender and will expire on the expiration date listed on the certificate. No cash back. Carter's reserves the right to modify or discontinue this offer at any time. Void where prohibited. *Exclusions apply. See  Terms & Conditions for details. Available rewards and points subject to change based on account activity. Privacy Policy
 Carter's values its customers and respects their privacy. View our Privacy Policy. Terms & Conditions
 View our Terms & Conditions Unsubscribe
 To unsubscribe from our email list, just click here. ©2026 carter's inc., 3438 Peachtree Rd Ne #1800 Atlanta, Georgia 30326 US

Brand
Carters
Industry
Ecommerce · Children's apparel
Type
Promotional
Email
Sale / discount
Sent
Day 4 after signup
Sent at
Mon, 3:15 PM UTC
From
carter's <carters.email@marketing.carters.com>
Sent with
SendGrid
Discount codeProduct grid
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 55 links
Length
354 words · 2 min read
Images
21
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
League Spartan, Arial
Dark mode
No custom styles

Colors

  • #e04037
  • #ffffff
  • #008aad
  • #444444
Red emailsTeal emailsLight emails

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