Calvin Klein
Day 15 after signup
Outerwear for the Changing Weather
Versatile warmth for rainy days, cold mornings and everything in between.
Why it works
- Connect the product selection to a timely need so the campaign has a clear reason to browse.
- Place the rewards incentive alongside the shopping prompt, then keep program terms and other details in the footer.
How it is built
- Seasonal outerwear feature
- Rewards offer
- Shopping call to action
- Store and account links
- Terms and footer
Email copy
Receive 2x Points on Select Styles for My Calvin Rewards Members | Shop Now Follow us to discover new offers. Find a store Shop online My Calvin Rewards Re-Calvin Unsubscribe View in Browser *Exclusions apply. Must be a My Calvin Rewards member or enroll to qualify for promotions. Members earn 2X points on full-price items and 10 points per $1 spent online and in-store. Free shipping on orders over $50 and free returns on all online orders for members. See site for additional terms and conditions apply. Please view our My Calvin Rewards Program Terms, Privacy Policy and our Terms and Conditions which contains information about our dispute resolution process including a mandatory individual arbitration clause. Calvin Klein, 205 West 39th Street, New York, NY 10018