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Email examplesBrandsColumbiaSale / discount

Columbia puffer promotion

Columbia promotes its Amaze Puff jackets as a source of warmth for changing shoulder-season weather. The email also highlights a 25% bundle discount on AmazeSweats tops and bottoms.

Columbia

Day 12 after signup

Get the puffer now, thank us later.

New styles and protection from the cold.

Why it works

  • Lead with a timely weather need to give the featured product a clear reason to matter now.
  • Keep the main product pitch distinct from a secondary bundle offer so readers can choose between shopping paths.
  • Use direct shopping links near the relevant products, then place detailed offer terms at the end.

How it is built

  1. Category navigation
  2. Weather-led product pitch
  3. Puffer shopping links
  4. Bundle discount offer
  5. Legal and brand footer
Email copy

MenWomenKidsSale Not the forecast. When shoulder season temps get interesting, our puffers provide reliable warmth—like our bestselling Amaze Puff™. Shop Puffers Shop Men Shop Women Shop Kids Shop Puffers Save 25% when you buy the Amazesweats™ top and bottom together.* Shop Amazesweats™ →   MENWOMENKIDSSALE   Outdoor AdviceFind A StoreColumbia Greater Rewards   *Buy an AmazeSweats™ top and bottom and get 25% off the bundle only at www.Columbia.com and participating Columbia owned brand locations in the US from 09:00 p.m PT. 9/30/2026 to 09:00 p.m. PT 11/2/2026. No code required. Must purchase at least one bottom and one top from the AmazeSweats™ collection to receive offer. Discount only valid on first bundle. If any portion of purchase is returned or exchanged, you will receive a refund or credit for the price paid after discount, prorated per item based on price, and discount amount will be void. Offer is nontransferable and may not be applied to prior purchases, combined with any other offer or discount except eligible item-level price reductions (if any), which are applied before this offer, redeemed in stores, or applied to gift card purchases, taxes, or shipping charges. Columbia reserves the right to change or cancel this offer at any time. Void if altered or reproduced and where prohibited, restricted, or taxed.   Columbia Sportswear Company, 14375 NW Science Park Dr., Portland, OR, 97229, USA © 2026 Columbia Sportswear. All rights reserved. Privacy Policy | Unsubscribe | View Online

Brand
Columbia
Industry
Ecommerce · Outdoor apparel
Type
Promotional
Email
Sale / discount
Sent
Day 12 after signup
Sent at
Tue, 9:11 PM UTC
From
Columbia <email@email.columbia.com>
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 32 links
Length
252 words · 1 min read
Images
8
Layout
Multi-column · Visual
Voice
Friendly
Language
English
Fonts
AvenirnextDemibold03, AvenirnextRegular08, Arial
Dark mode
No custom styles

Colors

  • #eaebed
  • #4e4f4f
  • #000000
Light emails

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