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Email examplesBrandsBootsSeasonal campaign

Boots Christmas discount campaign

Boots invites shoppers to spin its Christmas wheel to reveal an extra discount on 3 for 2 gifts. It also highlights Star Gifts with half-price offers.

Boots

Day 19 after signup

Spin to win up to an EXTRA 20% off 3 for 2 gifts πŸŽ„

Feeling lucky? Give our Christmas wheel a spin and unwrap your discount.

Why it works

  • A seasonal game gives the discount offer a playful angle rather than presenting it as a standard price reduction.
  • The email introduces the wheel offer first, then follows with a separate gift promotion for shoppers who want to browse.
  • A clear play action keeps the main offer focused, while the footer holds delivery, availability, and legal details.

How it is built

  1. Christmas offer header
  2. Wheel promotion
  3. Star Gifts spotlight
  4. Shopping links
  5. Legal and preference footer
Email copy

View in Browser Sign up today & save 10% on your first shop with Advantage Cardβ—Š Christmas offers Feeling lucky? Give our Christmas wheel a spin and unwrap your discount. Save half price and MORE on these Star Gifts. Get them before they're gone! Download app iOS Android Delivery information Find store Contact β—ŠSave 10% when you spend Β£25 across almost everything, exclusions apply. The offer must be activated in the Boots app before the start of your transaction. Subject to availability. *By clicking on PLAY NOW, we are taking you to a page, where you will be able to spin the wheel to see your winning offer. β‚ΉFor full terms and conditions please see boots.com/shopping/delivery. Change/update your email address. All products are offered subject to availability while stocks last. Online prices may vary from those charged in store. Prices may vary in selected London and travel stores. Click here for delivery information. Points balance is correct at the time the data for this email was processed but is subject to change. You can find your current balance on boots.com in My Account. Please click here to read our Privacy Policy. This email was sent by Boots UK Limited, Registered Office, Nottingham NG2 3AA. Registered England & Wales 928555. Unsubscribe View in Browser

Brand
Boots
Industry
Ecommerce Β· Pharmacy and beauty retail
Type
Promotional
Email
Seasonal campaign
Sent
Day 19 after signup
Sent at
Tue, 3:45 PM UTC
From
Boots <no-reply@mail.boots.com>
Single CTA
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 36 links
Length
216 words Β· 1 min read
Images
11
Layout
Multi-column Β· Visual
Voice
Playful
Language
British English
Fonts
Boots
Dark mode
No custom styles

Colors

  • #0032c8
  • #151e61
  • #ffffff
  • #c6170f
  • #e71676
Blue emailsDark emails

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