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Email examplesBrandsTourRadarSeasonal campaign

TourRadar Black Friday early-access offer

Invites readers to join TourRadar+ for free to access Black Friday tour deals early and receive savings on their first booking. It explains that savings apply automatically at checkout and can stack with operator discounts.

TourRadar

Day 19 after signup

Early access to Black Friday deals, free to join

Up to 3% on your first booking, on top of the deals.

Why it works

  • Lead with the seasonal access benefit, then explain the free membership and savings that make the offer appealing.
  • Repeat the same clear join action at key points and clarify how discounts apply to reduce uncertainty.

How it is built

  1. Early access headline
  2. Membership benefits
  3. Join buttons
  4. Savings explanation
  5. App promotion
  6. Terms and unsubscribe
Email copy

Sign up   Free to join. First to book. Sign up free, get in before everyone else, and save up to 7% on top of Black Friday deals as part of TourRadar+. Join free for first access to our Black Friday deals Join TourRadar+ free Book with 24/7 support from our Travel Experts.   Join for free Save up to 3% on your first booking. Join TR+ 1 booking 4 bookings During early access, your savings apply to tours on the Black Friday page, on top of the operator's sale price. Levels never expire.   Free to join. In before everyone else. Sign up in a minute. Savings are applied automatically at checkout, no code needed. Join TourRadar+ free     Download our app explore, inspire, book and manage your next adventure Scan to download     Kärntner Ring 5-7 Top 304-306, Vienna, 1010, Austria You can unsubscribe from this email or view our Terms & Conditions To ensure you continue receiving our emails in your inbox, please add explore@mail.tourradar.com to your address book or trusted sender list. Fares and offers are correct at time of sending and subject to availability and may be changed or withdrawn at any time. View full Terms and Conditions on our website.

Brand
TourRadar
Industry
Ecommerce · Travel tours
Type
Promotional
Email
Seasonal campaign
Sent
Day 19 after signup
Sent at
Wed, 7:22 PM UTC
From
TourRadar <explore@mail.tourradar.com>
Sent with
Iterable
Single CTA
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 23 links
Length
204 words · 1 min read
Images
6
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
Helvetica Neue
Dark mode
No custom styles

Colors

  • #075b77
  • #ffffff
  • #06485e
  • #177fa4
  • #727779
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